A few things
worth knowing.

SGS researches each company and individual, shapes a relevant approach and manages outreach, replies and follow-up. We establish interest and coordinate qualified conversations, giving your team the context to progress the sale. This gives you a way to reach beyond your network with the day-to-day acquisition work managed for you.

We research both the company and the individual we plan to contact. We use the findings relevant to your offer to shape a specific message and explain why a conversation may be worthwhile for that person. As they reply, what they tell us shapes the conversation and follow-up.

SMEs selling to other businesses, with an established offer, evidence of the value it delivers and someone able to take qualified conversations forward. We assess whether the audience is reachable, the economics support the work and the delivery scope is credible.

We work across industries. Each campaign focuses on businesses with a credible reason to need your offer. We research the companies and people within that audience and use relevant findings to shape each approach.

No. Your team owns substantive discovery, proposals, negotiation, closing and fulfilment. SGS handles the agreed acquisition work, including pre-meeting questions, objections and follow-up, and provides a useful handover.

The business and participant fit the agreed criteria, relevant interest has been established and the person understands the offer and agrees to talk. We provide the supporting context and identify unknowns. A polite reply or automated booking alone is insufficient.

We agree the duration around your goals, the time needed to prepare and launch, and how long your customers typically take to buy. We can work with you on an ongoing basis, with review points and notice terms agreed at the outset.

We scope the initial build and ongoing operation, then prepare a quotation for your business. Build and operating fees fund the agreed work. A success fee may also be agreed where the qualifying outcome and attribution can be clearly established. There is no universal price or success-fee percentage.

We agree the objectives and any specific delivery commitments for your engagement. We do not offer a universal meeting quota or guarantee new customer contracts or revenue. Reporting distinguishes activity, qualified conversations, meetings held and subsequent outcomes.

We use email, LinkedIn and phone calls, selecting the right mix for the people you want to reach. Our research shapes what we say and how we follow up, so each contact has a relevant reason to engage. We agree the channels with you before the campaign begins.

Accurate information about your offer, supporting evidence of customer value, a commercial owner and timely answers to substantive questions. Your team attends meetings, handles the sale and shares outcomes so the campaign can improve.

Book a conversation with Stuart or email him with what you sell, who you want to win and how new business reaches you today. We can then discuss whether managed acquisition would make a useful commercial contribution.